The Price is Wrong
Why Capitalism Won't Save the Planet
"Standard theories of the causes of climate breakdown will not survive this book. Readers will be all the wiser."
—Andreas Malm, author of How to Blow Up a Pipeline
Why the market will never solve the climate crisis
What if our understanding of capitalism and climate is back to front? What if the problem is not that transitioning to renewables is too expensive, but that saving the planet is not sufficiently profitable?
This is Brett Christophers' claim. The global economy is moving too slowly toward sustainability because the return on green investment is too low.
Today's consensus is that the key to curbing climate change is to produce green electricity and electrify everything possible. The main economic barrier in that project has seemingly been removed.…