Designed for Digital
How to Architect Your Business for Sustained Success
One of Forbes's Top Ten Technology Books of the Year
How to redesign ‘big, old’ companies for digital transformation and success—with examples from 300+ business leaders and 30+ organizations, including Amazon Uber, LEGO, and Toyota.
Most established companies have deployed such digital technologies as the cloud, mobile apps, the internet of things, and artificial intelligence. But few established companies are designed for digital. Full of practical advice and real-life examples of digital transformation, this book is an essential guide for retooling organizations for digital success through 5 key building blocks:
• Shared Customer Insights
• Operational Backbone
• Digital Platform
• Accountability Framework
• External Developer Platform
In the digital economy, rapid pace of change in technology capabilities and customer desires…
$28.95
September 21, 2021
Accelerating Innovation
Fiona Murray, Phil Budden
Customer Portfolio Management
Fred Selnes, Michael D. Johnson
Data Is Everybody's Business
Cynthia M. Beath, Leslie Owens, Barbara H. Wixom
The Demand Revolution
Caroline Kastbjerg, Andreas Von Der Gathen, Nicolai Broby Eckert
Job Crafting
Lebene Soga, Benjamin Laker, Yemisi Bolade-Ogunfodun, Adeyinka Adewale
The Value of Values
Daniel Aronson
From Intention to Impact
Malia C. Lazu
The AI Playbook
Eric Siegel
Work without Jobs
Ravin Jesuthasan, John W. Boudreau
Productive Tensions
Christopher B. Bingham, Rory M. McDonald
The Transformation Myth
Anh Nguyen Phillips, Gerald C. Kane, Jonathan R. Copulsky, Rich Nanda
Inside the Competitor's Mindset
John Horn
Workforce Ecosystems
Elizabeth J. Altman, Jeff Schwartz, Robin Jones, David Kiron
Open Strategy
Christian Stadler, Stephan Friedrich von den Eichen, Julia Hautz, Kurt Matzler