The Form Book

Creating Forms For Business And Online Use

Author  Borries Schwesinger
The Form Book

A unique and practical guide to what good form design can achieve in business and communication.

Order forms, invoices, applications, and questionnaires are all standardized ways of requesting or presenting information, designed to focus on the essentials and so make life faster and simpler. But if a form is too complicated, confusing, or obscure, it can become a barrier to clear communication, wasting time and money and potentially harming the public’s perception of a business or brand. Successful forms do exist—efficient, streamlined, even stylish—but they are a challenge to create.

Filled with practical advice and inspiring ideas, this book covers everything from grids and graphic devices to fonts and formatting, comparing all the options and clearly illustrating the advantages of each approach.…

$82.00
June 1, 2010
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