Maximum Brainpower

Challenging the Brain for Health and Wisdom

Publisher: Ballantine Books
“A wonderfully helpful book . . . After reading it, you will understand what you must do for your brain, and why you must do it.”—Norman Doidge, M.D., New York Timesbestselling author of The Brain That Changes Itself
 
Did you know that experts are often less mentally agile than jacks-of-all-trades? That crossword puzzles and sudoku are of minimal help in building brainpower? That multitasking poses unique dangers to the brain? Cognitive psychologist Shlomo Breznitz knows—and what’s more, he knows what to do about it. In Maximum Brainpower, Breznitz and technologist Collins Hemingway provide both an in-depth look at how the brain works and proven methods to increase its capabilities. Armed with the results of cutting-edge research, they champion the stimulus of continual change over the deadening effects of comfortable routine, show how to separate good mental stress from bad, and demonstrate how hope and socialization can help defend against forgetfulness, memory loss, even dementia. Filled with colorful real-life stories and fascinating psychological experiments, this revelatory work will help adults of any age keep their minds sharp, healthy, and cognitively fit throughout life. It’s a no-brainer!
 
Praise for Maximum Brainpower
 
“Everyone knows the importance of physical fitness; less appreciated is the necessity of cognitive fitness. How do you maintain an exercised, stimulated, flexible brain? Start by reading this book.”—David Eagleman, New York Times bestselling author of Incognito
 
“Profound, rich, and enriching . . . Because of its forceful suggestions, its analyses, and its wide knowledge, this book is well worth reading. And rereading.”—Elie Wiesel, Nobel Peace Prize Laureate and author
 
“Many of us are petrified of Alzheimer’s disease, strokes, and other maladies that impair the functioning of the brain. Breznitz and Hemingway can deliver no ‘magic bullet’ to prevent dementia. But their book does get you thinking about what you can do to develop and maintain your gray matter, build on the plasticity of the brain, and increase the likelihood that you’ll live not just a longer but a fuller life.”—The Huffington Post
 
“Most books about healthy brain maintenance just give you the ‘how’; this one tells you why. And it helps you do it.”—Rita Carter, author of Mapping the Mind

READ AN EXCERPT

Part I

Maximum brainpower in the real world

Why Brainpower Is Not About How We Do on Tests But How We Do in Life

One

Why Experts Know Nothing

John Smith is a tall, lanky Londoner with a flair for silk ties. He works in an office amid piles of coffee cups and soft-drink cans—anything...
Read More

PRAISE FOR

“Dr. Shlomo Breznitz is, by virtue of his lifelong ingenuity, a rare combination of scientific creativity and sobriety, and decades of research on two of the most important areas of brain research—how to protect the brain from stress and how to develop it through mental exercises—one of the most suitable people on the planet to write this interesting, realistic, practical, clear book on what most people need to do to preserve and maximize their brain capacity. Written with technologist Collins Hemingway, Maximum Brainpower is a wonderfully helpful book, for young and old, on how to keep the brain invigorated and developing into old age. After reading it, you will understand what you must do for your brain, and why you must do it.”—Norman Doidge M.D., New York Times bestselling author of The Brain That Changes Itself
 
“Everyone knows the importance of physical fitness; less appreciated is the necessity of cognitive fitness. How do you maintain an exercised, stimulated, flexible brain? Start by reading this book.”—David Eagleman, New York Times bestselling author of Incognito
 
Maximum Brainpower is well written and each page stimulates the reader to read the next. Moreover, the topic itself—the brain and its secret powers—is profound, rich, and enriching. In other words: Because of its forceful suggestions, its analyses, and its wide knowledge, this book is well worth reading. And re-reading.”—Elie Wiesel, Nobel Peace Prize Laureate and author
 
“Many of us are petrified of Alzheimer’s disease, strokes, and other maladies that impair the functioning of the brain. Breznitz and Hemingway can deliver no ‘magic bullet’ to prevent dementia. But their book does get you thinking about what you can do to develop and maintain your gray matter, build on the plasticity of the brain, and increase the likelihood that you’ll live not just a longer but a fuller life.”—The Huffington Post

“Most books about healthy brain maintenance just give you the ‘how’; this one tells you why. And it helps you do it.”—Rita Carter, author of Mapping the Mind


From the Hardcover edition.